Burberry 30% of annual revenue from Chinese consumers - Replica Oakle

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April 26, in the Shanghai New Asias biggest flagship store opened, the international popular brand Burberry (Burberry),Replica Oakleys, CEO Asia Pacific area, Mr. Pascal Perrier revealed that in fiscal year 2013, roughly 30% with the total Burberry retail and wholesale Income from the world of Chinese shoppers. "It could be the young consumer groups Burberry brand within the Chinese industry to lock within the target buyer base." Pascal Perrier said the survey showed that the age group Burberry Chinese consumers in general low, lower than U.S. shoppers aged 25 years, imply aged 25-28 years old. Burberry was founded in 1856, can be a powerful British style of famous brand, with classic plaid primarily based. Pascal Perrier believes that young Chinese shoppers are very diverse from other regions, they are a lot more fashionable within the digital use of so Burberry improve investment, innovation and the digital integration of physical retailers brand style and functionality into. Reporters saw, Shanghai Jing An Kerry Centre retailers 1st trial of radio frequency identification technology, via the implantation of specific clothing and accessories within the digital chip, multimedia content material in regards to the solution to show to the consumer; launch 40 digital screens, so the young customer who really feel deeper brand culture in audiovisual knowledge. In accordance with statistics, as with the initial six months of March 31, 2014, the Burberry retail and wholesale revenue in Asia Pacific was 516 million pounds, a true boost of 19%.